+65 3107 1183

Adwords

online advertising

7 Reasons Why to Stop or Pause an Adwords Campaign

I started as a copywriter and then I got obsessed with SEO, particularly onpage and onsite SEO. I still am because I still…

Read More

Optimising for Close Variants

Avoiding the High Cost of Premium Keywords on Adwords Close Variants in Google Search Results If you use Google Search (GS) a lot…

Read More
adwords digital marketing

Tag Manager Back to Direct Scripting on Pages

Keeping Pace With Global Site Tag (gtag.js) It’s a touchy and frustrating job I have to admit because 6 months ago getting all…

Read More
local search marketing

Local Adwords Advertising Best Practices with More Explanation

Google is putting out some pretty powerful statements. And they have a little bit of research backing to show the power of local…

Read More
ad rotation

Adwords Rotation Changes From End September 2017

What does this mean for you? We’ll start from the beginning so that everyone can understand what this means even if they are…

Read More

Simple But Important Ways to Make Your Ecommerce Website More Enjoyable for Potential Customers

Anyone who owns and manages an ecommerce website understands that no matter what type of product you are selling, your competitors are only…

Read More
Google Search Results 2001

Getting the Most out of Google Ads with SEO

Article Updated: September 3, 2019 Advertising options with Google Ads are getting better, particularly for ecommerce businesses. It’s easy to feel overwhelmed with…

Read More
Remarketing Concept

Remarketing with Google Ads

Article Updated: September 3, 2019 Google Ads has a feature called Remarketing. RLSA or Remarketing Lists for Search Ads, allows you to customize…

Read More
Adwords Interface

Simple Tips to Get the Most Out of Google AdWords Express

AdWords Express (AWE) has been pulled apart and renamed smart campaigns inside Google Ads as well as being split with Google My Business,…

Read More
Paid Concept

Digital Marketing Strategy 101 – How to Make Paid Search Work For You

With paid advertising, you can bid for your ad placement in a search engine’s sponsored links for keywords that are related to your…

Read More
Next