7 Reasons Why to Stop or Pause an Adwords Campaign
I started as a copywriter and then I got obsessed with SEO, particularly onpage and onsite SEO. I still am because I still…
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Optimising for Close Variants
Avoiding the High Cost of Premium Keywords on Adwords Close Variants in Google Search Results If you use Google Search (GS) a lot…
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Tag Manager Back to Direct Scripting on Pages
Keeping Pace With Global Site Tag (gtag.js) It’s a touchy and frustrating job I have to admit because 6 months ago getting all…
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Chrome Extensions for Social Media Marketers
As a social media marketer, it isn’t enough to just know what you are doing. Supplementing your knowledge with useful tools will guarantee…
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Inbound Marketing Funnel 101
In every marketing and sales campaign, you will always encounter the term “Funnel”. A funnel is a path that a lead follows in…
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Local Adwords Advertising Best Practices with More Explanation
Google is putting out some pretty powerful statements. And they have a little bit of research backing to show the power of local…
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Adwords Rotation Changes From End September 2017
What does this mean for you? We’ll start from the beginning so that everyone can understand what this means even if they are…
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Simple But Important Ways to Make Your Ecommerce Website More Enjoyable for Potential Customers
Anyone who owns and manages an ecommerce website understands that no matter what type of product you are selling, your competitors are only…
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Inside PPC: How to Do More with Local Advertising on Google
Article Updated: September 4, 2019 Local online advertising can be costly, but if done correctly it helps reach your target audience and drive…
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Getting the Most out of Google Ads with SEO
Article Updated: September 3, 2019 Advertising options with Google Ads are getting better, particularly for ecommerce businesses. It’s easy to feel overwhelmed with…
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